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Industries of all types are adopting emergent technologies such as augmented reality (AR), virtual reality (VR), artificial intelligence (AI) and the Internet of Things (IoT) to become more versatile, productive and profitable. AR and VR and the mashup of the two, MR or XR, are especially adding value and superior levels of engagement with employees in areas such as training, performance support, onboarding, HR and more. Companies seeing success are making user experience strategy a critical ingredient. A well-designed UX requires a thorough understanding of the target audience, the context in which they will receive the information and the AR/VR/MR technology (hardware, software, company IT infrastructure) requirements. This session will lay out a strong and agile UX strategy that utilizes design thinking, audience empathy, contextual awareness and other ingredients of powerful user experience.
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